What Makes Our Free Range Chicken Different
For many of us, chicken is the most familiar meat on the table. It’s quick to cook, endlessly versatile, and the cheapest protein in the supermarket. But not all chicken is the same. The way it’s farmed shapes everything — from flavour and texture, to nutrition, animal welfare, and even the health of the land it’s raised on.
Industrial chicken today
In the UK, around 95% of chicken is intensively farmed. Most are raised indoors, in huge sheds holding 20,000–40,000 birds at a time. They are bred for speed: slaughtered at just 35–42 days old, compared with a natural lifespan of years.
This approach creates the familiar pale, watery meat many now accept as normal. Birds grow unnaturally fast, so their bodies are unbalanced — oversized breasts, weak legs, and fragile skin. The meat is cheap, but it comes at the cost of welfare, flavour, and nutrition.
Our free range chickens: space to live as chickens
Our birds are raised outdoors, with trees, hedgerows, and acres of pasture. They scratch, peck, dust-bathe, and forage. In short, they live like chickens — not just units of protein.
A bird that moves, forages, and lives longer develops real flavour, texture, and depth.
Grown at nature’s pace
Instead of 35 days, our free range chickens live for 81 days — more than twice as long as standard supermarket chicken.
They are not given routine antibiotics, growth promoters, or chemical additives. Instead of high-protein rations designed to push rapid growth, our birds eat a natural, lower-protein diet that lets them grow steadily, not under stress.
The result: healthier animals, healthier meat.
Meat with integrity
Our chickens grow in balance. You’ll find rich, flavourful leg meat and fine, delicate breast meat — not the bloated proportions of industrial birds.
Even the skin tells a story: thick, dry, and built for life outdoors. It crisps beautifully in the oven, unlike the thin, damp skin of factory chicken that steams instead of roasting.
Better for you, better for the bird
Slower growth means stronger immune systems, less stress, and no reliance on routine antibiotics. That means no hidden residues in the meat — just clean, honest food.
And the flavour? Exactly as chicken should be: rich, comforting, and deeply satisfying.
Why it matters
Supermarket chicken may be cheap, but its true cost is hidden: poor welfare, diminished nutrition, and environmental strain.
Our approach is different. Our free range chicken supports a landscape of trees, hedgerows, and biodiversity. It offers nutrition and flavour that fast-grown birds cannot match.
